Smart Choice Program: Program Background

Welcome to the Pronto Smart Choice Advantage Website. This new and exciting program is designed to add significant value to your company. In addition, your customers will receive some great benefits that show you really care for their business. We are especially happy the programs we provide were developed in conjunction with service providers like you. Thank you for taking the time to visit our website.


The Advantage Way

The Advantage in the SmartChoice Advantage Service Center is best defined in the dictionary "ADVANTAGE, BENEFIT, PROFIT all mean something that is of use or value. ADVANTAGE is anything that places one in an improved position, esp. in coping with competition or difficulties" and at Pronto we work toward that goal. Our Advantage includes people, locations, ingenuity and the continued pursuit of excellence.



There are more benefits than we can list here. But among the most important are:

  • Concise, easy to implement programs designed with your customer in mind.
  • This Program will help build loyalty and instill confidence in your customer. The programs are designed to bring customers back for the next repair or oil change.
  • Recognition as a Nationwide Warranty location. Your customer will have confidence knowing their repair will be covered anywhere in the United States & Canada for 24-months or 24,000 miles (whichever comes first).
  • Roadside Assistance Reimbursement Program for Consumers.
  • ASE Test Reimbursement for Technicians.
  • Targeted Direct Mail Program to bring in new customers and retain current customers.
  • Continuous education offered to your technicians through our flexible web-based training programs.
    • We have partnered with Delphi and offer as part of this program, training programs with unlimited use. One program is a very high quality Web-based Interactive Technical Training Program and the other; Auto IQ, is a consumer application that provides a simplified overview of the service and repair process of the vehicles systems and components. As a shop owner you will be able to track the progress of your technician in the training process.
    • Pronto IQ training offered through Automotive Video (AVI) has organized the very best in industry talent and resources to deliver professional and organized training programs and tutorials. Over 100 hours of online training videos are available on a multitude of technical topics all with manuals, quizzes, and certificates of completion. Technical training has never been so easy! Pronto offers a rebate to the shop for Pronto IQ training. See details.
  • Association with a National Program Group.
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